Thursday, November 14, 2002
Posted by Roberto
2:01 PM
0 comments
SPV: THE PHONE FOR EARLY ADOPTERS
ORANGE AND MICROSOFT INTRODUCE THE FIRST WINDOWS-BASED SMARTPHONE IN SWITZERLAND
14.11.2002 - Wallisellen, Lausanne, 14th November 2002. The Orange SPV, the first Windows-based smartphone in the world, is celebrating its launch in Switzerland today. This business mobile phone developed by Microsoft and Orange as part of an international strategic partnership marks the dawn of a new age in mobile communications. The SPV takes the mobile phone one step closer to the PC. In future, users will not only always be able to access the familiar Windows environment wherever they are, they will also benefit from a large number of additional new applications and services. For instance, at the time of the launch, Orange is already offering a direct link to financial information from Credit Suisse in Switzerland.
SPV stands for "Sound, Pictures, Video" and combines high-resolution colour display, clear sound quality, speed and numerous new application possibilities in a handy mobile phone. Equipped with a full-scale version of Microsoft Windows for Smartphone 2002, a colour display which can handle complex graphics and presentations and modern data transmission technology such as GPRS and tri-band GSM, this new smartphone is a complete information centre which fits into a jacket pocket. The phone is manufactured by the Taiwanese High Tech Corporation HTC. This company has many years of experience in this sector and makes, other among products, HP's successful iPaq.
This partnership between the world's biggest software producer Microsoft and innovative supplier of mobile communication products and services Orange involves long-term, strategic cooperation. The aim is to offer future-oriented technical solutions and user-friendly applications in the field of mobile communications.
Orange was heavily involved in development work from the outset in order to meet its customers' exacting demands in terms of user friendliness and, for the first time, Microsoft has developed software specially designed for mobile phones.
"Close cooperation with Microsoft and HTC ensured, from the outset, that the new smartphone embodied immediate customer benefits in terms of ease of operation besides excellent functionality" said Andreas S. Wetter, Orange Switzerland's CEO during the media conference for the SPV launch in Zurich.
Alexander Stueger, General Manager of Microsoft Switzerland said "The SPV is an important part of a smartphone platform which offers users complete freedom to choose their preferred type of mobile communications - from voice through text, pictures and data to video. At the same time, it sets new standards in defining intelligent technologies."
Full press release
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